business name

business name
The name under which a business trades. According to the Business Names Act (1985), if a business is conducted under a name other than that of the proprietor, it must display at its place of business the business name, its activity, and the name of the proprietor. All business stationery must carry both the business name and the names of the owners. The name of the business must be registered with the Registrar of Companies

Accounting dictionary. 2014.

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